tag:blogger.com,1999:blog-25328705330080046612024-03-19T14:57:59.468-07:00Dezign BuzzThe latest in the advertising, marketing and design world from people who love it.Dezign BuZzhttp://www.blogger.com/profile/12839910537224495040noreply@blogger.comBlogger9125tag:blogger.com,1999:blog-2532870533008004661.post-58514010470002077542009-08-06T14:27:00.000-07:002009-08-06T14:29:04.028-07:00Why Blog?Every time I sit down to write, I ask myself that question. What have I got to say that is timely and valuable?According to thefuturebuzz.com, the number of blogs indexed by Technorati since 2002 is 133,000,000. The average number of blog posts in a 24 hour period is 900,000. That adds up to a lot of people wondering what to write about.Are you selling something? Advertising a product? Promoting Dezign BuZzhttp://www.blogger.com/profile/12839910537224495040noreply@blogger.com0tag:blogger.com,1999:blog-2532870533008004661.post-16864371122916830962009-05-20T11:00:00.001-07:002009-05-20T11:00:57.720-07:00How Much Does a Website Cost?I know at first glance a column about how much a Web page costs isn't exactly a "Leading Edge" kind of thing. But for those of us in the day-to-day slog of building these things, on the leading edge of the business if you will, what we should charge is pretty darn important. If you're on the client side, the cost of a Web page is pretty important too, particularly if you're don't want to get Dezign BuZzhttp://www.blogger.com/profile/12839910537224495040noreply@blogger.com1tag:blogger.com,1999:blog-2532870533008004661.post-62369882759119171252009-05-20T10:58:00.000-07:002009-05-20T10:59:37.957-07:00Help Make A Reporter's Life Easier!The press release is a time-honored marketing strategy to capture free publicity for your business. Publishers of daily newspapers, ezines, and newsletters are especially in need of vast quantities of information to fill up space and provide "newsworthy" and interesting information for their patrons. Much of a reporter's time is spend just trying to find stories to tell that are compelling and Dezign BuZzhttp://www.blogger.com/profile/12839910537224495040noreply@blogger.com0tag:blogger.com,1999:blog-2532870533008004661.post-48549177406359147752008-10-26T09:27:00.000-07:002008-10-26T09:44:29.565-07:00Corso: The Last BeatOne of our clients is Gus Reininger, the writer and director of a new film that will be submitted to the Sundance Film Festival this year. It's the story of "Beat" poet, Gregory Corso, who went from a New York street kid to a maximum security prison to poet in residence at Harvard. We saw the film this week and it's inspiring and fascinating. I'm including an article from the Chicago Chronicle. Dezign BuZzhttp://www.blogger.com/profile/12839910537224495040noreply@blogger.com0tag:blogger.com,1999:blog-2532870533008004661.post-42530121094539473662008-10-07T12:49:00.000-07:002008-10-07T14:29:31.804-07:00What To Do In a Bad EconomyYes, the economy is in bad shape. The economy goes through cycles and we're in a down one at the moment. It happens every 15-20 years and it's pretty unavoidable.Of course, this could be the big one - the Roman Empire ended, didn't it? It's highly unlikely, but possible. If that's the case, there's nothing you can do. It will either come back over the next year or two or die. But one thing all Dezign BuZzhttp://www.blogger.com/profile/12839910537224495040noreply@blogger.com1tag:blogger.com,1999:blog-2532870533008004661.post-49028048797670078432008-09-12T04:14:00.001-07:002008-09-12T04:52:37.894-07:00What Story Do You Have To Tell?From the time we're old enough to understand, we love stories. They engage us, fire our imagination, let us experience fear without risk, loss without pain and the hope that anything is possible. They instruct, they teach us what to do and what not to do, they share wisdom.The only thing that has changed is the media through which we tell our stories. Instead of sitting around a campfire we sit Dezign BuZzhttp://www.blogger.com/profile/12839910537224495040noreply@blogger.com0tag:blogger.com,1999:blog-2532870533008004661.post-26242949012720388072008-09-08T08:38:00.000-07:002008-09-08T08:41:03.668-07:00New Brochure... Soho feel?This is a new look for one of our old favorites. Thought you might be interested in seeing it.KarenDezign BuZzhttp://www.blogger.com/profile/12839910537224495040noreply@blogger.com2tag:blogger.com,1999:blog-2532870533008004661.post-69034502160952376892008-09-07T16:47:00.000-07:002008-09-08T11:37:21.220-07:00Branding 101We received a request last week to write a piece on branding for one of our favorite clients to post on his blog. We did a rebranding for his company earlier this summer and he loved it so much he said he was going to have his wife get a tatoo of his new logo. I'm pretty sure he was kidding.Here's the article. Love some feedback!The Art of BrandingKleenex or tissue? Coke or cola? Xerox or Dezign BuZzhttp://www.blogger.com/profile/12839910537224495040noreply@blogger.com0tag:blogger.com,1999:blog-2532870533008004661.post-8792216574779643342008-08-24T07:33:00.000-07:002008-08-24T07:50:30.205-07:00Marketing HeavenWe love our jobs. But not for the reasons you might think.Last month was the perfect example. A client came to us with a problem. His profits were way down and he was afraid he was going to lose his business if things didn't change. He wanted us to buy a list, do a direct mail piece and try to blitz. He wanted 10,000 pieces and, if he had a return of 1%, he would be happy.But that 1% was going toDezign BuZzhttp://www.blogger.com/profile/12839910537224495040noreply@blogger.com1